About me.

I’ve spent the last 30 years working with data and the last media industry, years in the me helping some of the world’s best brands activate their data and optimize their media.

I’m currently CTO at Run3TV and a shareholder in MX8 Labs. I do the occasional consulting projects for clients either on my own or with a team of people I’ve been working with for the last twenty years.

A photo of me outside the MarketCast office in Reading

I previously ran technology and data science at MarketCast, set up the data science that underpins the Vizio smart TV ACR dataset and have run global technology businesses, done more M&A than I care to remember, written a search and recommendation engine, run a division of T-Mobile, launched an IT consultancy business, done a dot-com stint, and developed scientific instruments.

I have an MA in Physics from Oxford University and live in a small village surrounded by country pubs and Michelin starred restaurants with my wife, four children, six guitars, a double bass, and a cellar of wine.

The Genie House.

My first company was called TV Genius, so the house we bought with the proceeds became known as The Genie House.

I write about marketing, technology, artificial intelligence, and the future of consumer research.

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I don't write on here very often anymore, but when I do, you'll get to read Tom Weiss on marketing, advertising, artificial intelligence, and the future of consumer research

People

Tom Weiss

@tomweiss

Advertising and marketing effectiveness. CTO and Chief Data Scientist.